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About West Coast Tourism
Vision of RTO:Making tourism work for the people of the West Coast
Vision of Tourism OfficialsWe will act in such a way that when the other regions are sitting, we will be standing. When they are standing, we will stand out. When they stand out, we will be outstanding and when they dare to be outstanding, we will be the standards they use.
Mission of RTOThe West Coast will be recognised and visited as a region of the Western Cape and will offer unique tourism experiences utilising its natural assets, regional hospitality, proximity to existing markets and its gateway opportunities. It will focus retaining present markets as well as developing new marketing opportunities, and will be known for its distinctiveness.
It will be a sustainable and viable industry, which is market driven and contributes to the improvement of the quality of life of all the communities of the West Coast Region.”